Leo chow
  • Work
  • About Me
Picture
Picture
Platform: Mobile | Year: 2015 | Website: apple app store
Giggle provides a new way to bring people with same interest together instantly. Trace back to 2015 Spring. I was connected to a group of young students through my personal website. After serval calls with the founders and being shared with the idea. I was quickly convinced to take part this interesting project. 
To comply with my confidentiality agreement I have omitted and appropriated confidential information. These designs are a reinterpretation of the original.

The giggle goal

  • Create not effective tools for organising and discussing activity
  • Help people meet with the others who share the same interests in a instant way
  • Share the good vibe on-location, results in more like-minded people join in from the nearby
  • Creating a young, casual & small community (do sport together, go get a drink)
  • ​Help student organise on-off campus activity

Who am I in the team?

I was co-working with a group of student and an experienced developer. I contributed some of the features ideas. I think about the working logic of all the features and their feasibility. At the end, I wireframe, design the visual and prototype it. lastly I shipped the design to developers.

Structuring the experience​

When I join the team, The team have already developed few personas. For example, the student who is sports lover, new in the town, party-goer etc. Think about how can our solution help them to have organised the activities and meet people who share the same interest.
Picture
Organiser user story
Picture
Participant user story
Picture

Activities nearby

User can easily access to the activities in the nearby. In fact, we expected the activities here are likely small group of friends to hangout with each other or in campus study group / sport group. 

Activity chatroom

Once the user join the activity, they could chat with the other participants to discuss the activity or organisation. Also, they can mention when could they arrive. 
Picture
Picture

Creating your own activity

User can create an activity to public or friends only. through this interface. 

Design Challenge

An app is not a bunch of features
We were generating a lot of new ideas every meeting, once upon a time we were all excited all those “genius ideas”. Turn out we shown the first prototype to the users, they obviously get lost in it and have no clue what is the main purpose of the app. This gave me a lot of insight regarding the pain point solving in my UX career.

Rate the vibe of the activity
We thought about a feature to rate the vibe of the activity. But when we think deeper, this is discouraging to the organizer to create new activity and discouraging the people to join in.  

Life cycle of activities chatroom
We have many discussion on the lifecycle of a chatroom, once the activity ends, the chatroom get invisible from the map and activities list. This prevent people in the chatroom lose contact with each other.

Punctual pressure - the show-up feature
​
We thought it would be nice that people telling each other when will they show up in the event. Turn out we found that it will create a pressure for them to rather not joining the activities.

Project Challenge​

Remote working
In the beginning, the team were working remote between Germany and Austria. It is not easy to discuss about the design, we started to use Invision as the prototyping tool since it is the best tool for design collaboration and commentation. 

It is very difficult to reach a critical mass of the user
​
This concept require a huge effort on motivate a focus group of people as early adopter together. Without creating a social pull, people do not create activities and join activities, chicken-egg problem.

People are busy
​
Even people joined into the group/ activity in the app, they didn’t shown up on-location. Also, there are enough existing social app provide similar features. 
Previous Project - Briefy
NEXT PROJECT - Picsashoot
Copyright © Leo Chow 2020
  • Work
  • About Me